About FYXO
FYXO has been shaping cycling culture for over two decades. It all began in 2004 with the launch of the first FYXO website, Fyxomatosis—a time when the online landscape was vastly different from today. From those early pages, global trends and fashions in cycling were seeded, cementing FYXO as a true influence in the world of bikes and beyond.
Founder Andy White’s impact on cycling culture has been recognised with his nomination as one of the 50 Most Influential People in Australian Cycling, shining a spotlight on the few who shape the industry.
Today, FYXO continues to bring cycling and creativity together through experiential marketing, event consultation, and personalised event execution. Whether it’s curating unforgettable rides, creating immersive brand activations, or capturing the essence of cycling through professional photography, videography, and interviews, FYXO remains at the forefront of the scene.
At our core, we believe in celebrating the ride—on and off the bike. Join us for the next adventure.

